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I am currently an Associate Creative Director at Ogilvy Singapore working on briefs here and abroad. As an art director, I get to do the different things I wanted to be growing up -  like becoming a music video director, web designer, street photographer, magazine editor, beautician, songwriter and shopgirl.  All these little dreams are being fulfilled and have made my job quite exciting as I get to stretch my creative pursuits with the different brands and categories I work with. 

With 15 years of agency experience, I still treat each day as a rookie on the job - with the same drive to get better each time and bring fresh ideas that can move brands, change behavior, or connect with people.

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2016 - present


2014 - 2016


2010 - 2014


2007 - 2010


University of Asia & the Pacific

BA Humanities with Specialization in Integrated Marketing Communications 


Pond's, Vaseline, Dove, Comfort,  Changi Airport, Japan Airlines, Decathlon, NCPC, MCCY, Milo, Facebook, Caress/Lux, Neutrogena, Electrolux, Philips, Nescafe, Nestea, Nike Women, Tang, BMW, Motorola, GSK and more


Cannes - Shortlist

Spikes - Bronze, Shortlist

Lürzer's - Print of the Week

Tambuli - Gold

Kidlat - Silver

Araw - Gold, 2 Bronze 

About me

A PR of myself makes me cringe the same way whenever I hear the sound of my own voice. 


The wonderful Winona Wee managed to convince Shoutout LA to ask me a couple of questions about the work I do and some recommendations on how to enjoy Singapore. If the link does not work in your country, you may view the article here

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